New York City is one of the most popular tourist destinations in the world. Millions of people pass through the city on a monthly basis. The hub of the excitement is Manhattan, making it the perfect place to headquarter a new business. Evan Burschkopf, a Brooklyn-born restaurant enthusiast, has done just that.
Launched in 2011, Zarsha Leo is a Midtown-based restaurant-bar that prides itself on its trendy, All-American ambience, traditional grill menu and live sports broadcasts. Burschkopf, the CEO, has always dreamt of opening such a venue, and is thrilled with the franchise’s success.
“I never imagined the franchise would reach such a large scale in so little time,” Burschkopf said. “We have branches throughout North America, Europe and Asia, and are currently expanding in other regions as well.”